Brewshop
Branding, advertising, and ecommerce design for leading home brew supplier
- Date
- 2014 – Current
- Client
- Brewshop
- Responsibilities
-
- Art Direction
- Digital Strategy
- Branding & Identity
- Print Design
- Responsive Web / UI Design
- Ecommerce Design
- Interaction Design
- Front-end Development
- Development
- VO2
- Website
- brewshop.co.nz
Brewshop is making it easier than ever to get home brew beer supplies in NZ. Born from the home brew passion of friend and colleague Peter Moorfield. I'm responsible for branding, web design, advertising, and print design for this funky online ecommerce company. The site's success has exceeded expectations and the design has been featured in numerous galleries and web showcases.
“Benek's involvement in the project has undoubtedly been a key part in Brewshop being more successful than was ever imagined when we first started.”
Peter Moorfield - Brewshop owner
Fresh new responsive design
With a trend towards more tablet and mobile sales, Brewshop decided to future-proof and redesign the entire site to be responsive and mobile friendly. The new design is fresher and funkier than before, with the same emphasis on ease of use and polished user interaction. I'm very proud of how each page is crafted for optimal display on any device or screen size.
“The process of design was super easy, and Benek's intuition helped nail the concept almost first hit.”
Peter Moorfield - Brewshop owner
Designed for conversions at any size
The shopping cart and checkout pages have been highly customised for a consistent brand experience and streamlined checkout process, leading to increased conversions across more devices.
Branding
Branding that started out just for the web has since been expanded to labels, ads, and apparel for sale and promotional industry events.
